A Few Ways Display Signs Can Help You Move More Products

If you see a product on a shelf, you might not be inclined to buy it immediately. But if that product is already on your radar before you see it, there may be a different outcome. 

This scenario is something you need to keep in mind when you want to move product within your own business. How can you do that? There's a simple solution: display stands. Here are just a few ways you can use display stands to your advantage when you want to sell more product.

Highlight a Particular Brand
Whether it's acrylic  display stands or other kinds of display racks at the front of your store, highlighting a particular brand outside of its normal location can help it sell. It's important for customers to have the image of that product in their mind as they walk through the store. Then when they see it on the shelf, they already have some background info. If you need further proof, studies show full price merchandise performs approximately 18% better with signage than without.

Outdoor and Window Displays
Why stop at indoor displays? Outdoor sign stands and window displays can not only intrigue regular customers, they can help attract potential customers who might be just passing by. Not only that, but these free standing signs and stands can help inform customers of different products that they otherwise might not have known you sold.

Digital Engagement
A floor display might intrigue your customers, but it won't offer them the same level of engagement as talking to a person about a particular product. If you offer customers a more engaging experience with your displays, they may be even more likely to purchase a particular product. Consider adding a tablet or a digital display to enhance customer engagement with your products.

Display signs come in many shapes and sizes, but they all have one thing in common: they help business owners sell more product. Using a display to feature a particular product or increase customer engagement is an excellent way to boost your business. What are you waiting for?