A grocery store’s organization and information are essential for most shoppers. People want to be able to get their grocery shopping done in a timely fashion without confusion. A well-organized operation is crucial to building brand loyalty with your shoppers and will keep them coming back week after week. One of the most unorganized spaces in a typical grocery store is the cooler shelf. Check out these top grocery store cooler organization tips to keep your store orderly and keep your shoppers informed.
Keep the most popular items at eye level
Shoppers don’t want to search high and low for their favorite items and waste time. As a store owner or manager, you know what the best-selling products are and what people ask for help finding in the cooler section. Put these items at eye level on the shelf and make sure to display them prominently. This greatly increases convenience for shoppers and can help you sell more items. For an added bonus, try putting up signs to help direct customers to their favorite items and even signs to suggest items that go well with the best sellers.
Use labels to communicate items and pricing
Another extremely important factor for most shoppers at a grocery store is pricing. People want to be well informed on what they are paying for an item. Cooler shelves can be difficult to label for pricing, but with the help of cooler shelf label holders, your customers will be informed and know exactly what they’re paying for their favorite groceries. This not only builds trust between your shop and your customers but makes shopping easier for many people. No more shopping time has to be wasted searching for help or for a small price tag on the item; they can simply look at the shelf and know.
Separate different sections
Separating sections, our last grocery store cooler organization tip, keeps your items in a logical order. Cheeses should all be grouped together, and that section should be close to the other dairy items, such as milk, butter, and cream. This helps people to better navigate the aisles and find things they need without needlessly wandering. A grocery store should follow a natural flow that helps shoppers remember additional items they need. Keeping distinct sections can aid in this process.